Graduate education faculty
Director, Sport Business Institute
Ms. Allison teaches in the undergraduate and graduate sport management program and is a local Twin Cities attorney with a national practice representing athletes, coaches, sport managers, and sport corporations in the areas of Title IX, employment discrimination, transactional issues, intellectual property, and general business affairs. She is the founder of the Sport Business Institute within the School of Kinesiology providing consulting services to the sport industry while bridging classroom topics with real world experience for sport management students. Ms. Allison is a national speaker on sport law and sport management issues.
The University of Minnesota Sport Business Institute's mission is to provide clients in the sport industry excellent business consulting and research services, while allowing sport management faculty and students real world experience in which to apply current sport management theory and practices and to conduct research.
The content areas in which Ms. Allison teaches are: sport law, sport finance, sport agency, sport marketing
Ms. Allison provides consulting and research services through the Sport Business Institute to local, national, and global sport corporations for such projects as consumer research, creating marketing plans, conducting economic impact studies, brand management, designing and securing sponsorships, and sport management organization and operational issues. Additionally she has a long standing research interest in Title IX and college coaching employment contracts.